Four capabilities.
One intelligent core.
Data, intelligence, action, and measurement. Connected end-to-end. Designed around how automotive customers actually buy, service and repurchase.
Built on four pillars.
Powered by automotive intelligence.
Every layer of automotive marketing, connected end-to-end. Click through to any capability for the deep dive.
CDP + Customer Intelligence
First-party data enriched with Bureau, Engagement and Signals to create a single, resolved view of every customer and every vehicle in the household.
Deep divePredictive Analytics
Identify who is most likely to purchase, service, defect, renew or return. With models trained specifically on automotive customer lifecycles.
Deep diveMulti-Channel Marketing
AI-driven workflows deliver the right message, at the right time. Across email, SMS, direct mail, paid media, and dealership communications.
Deep diveMeasurement & Attribution
Track campaign performance, customer engagement, and revenue impact across the entire journey. 97% deterministic sales match coverage.
Deep diveSix stages. One connected loop.
Dealer and OEM data resolve to one identity, enrich into a shopper profile, activate through every channel. Then close back on the matched retail sale, which writes the result straight back into the audience.
- 01
Data sources
- Dealer & OEM CRM
- Service & RO history
- Lead forms, inquiries
- Bureau data
- Walk-ins, calls, events
- 02
Identity resolution
- Deterministic match
- Probabilistic & cross-device
- Persistent ID
- Household identity graph
- Consent & suppression
- 03
Shopper profile
- Demographics & household
- In-market & intent score
- Model & segment affinity
- Lifecycle stage
- Channel preferences
- 04
Activation channels
- DSP. Display · video · CTV
- SMS
- Direct mail with QR
- Social & dealer alerts
- 05
Journey & cadence
- Reach. DSP prospecting
- Engage. Email, on-site
- Nurture. SMS, social
- Convert. Mailer, offer
- Escalate or suppress
- 06
Match & optimize
- Sales attribution match
- Buyers suppressed fast
- Segments re-weighted
- DSP bids re-priced
- Holdout-measured lift
Suppression, bid, frequency and audience weighting return to stages 2, 3 and 4 within days of the matched sale. Not at the next monthly refresh. The audience adjusts while the campaign is still running.
See ClicMotion live.
Walk the platform end-to-end with our team. From acquisition and sales to service, retention, and repurchase. See how it all works together.