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Platform · Predictive Analytics

Predict who moves.
Act before they do.

Generic AI models don't understand lease-end, equity, service intervals or customer tier. ClicMotion's intelligence engine is purpose-built for automotive customer lifecycles.

01Predictions built-in

Several models.
Trained on first-party and enriched data.

Every customer is scored continuously across the automotive lifecycle. Purchase, service, defection, renewal, wear-and-tear, lifetime value, channel preference. The platform decides who to reach, what to reach them with, and how.

  • Continuous scoring updated as customer signals change
  • Look-alike modeling for conquest and in-market prospects
  • Segmentation by economic cohort, spending power, propensity, credit
  • Suppression against recent purchasers. Never wasted spend

Model library

  • Likely to purchaseIn-market scoring
  • Likely to serviceService propensity
  • Likely to defectChurn risk
  • Likely to renewRenewal intent
  • Likely to returnRepurchase timing
  • Wear & tearTires · brakes · battery
  • RFM & LTVRecency · frequency · value
  • Channel deliverabilityRight channel · right time

Segmentation dimensions

  • Income 360
  • Economic cohorts
  • Spending power
  • In-market propensity
  • Affluence index
  • Credit worthiness
  • Brand / model clusters
  • Life stage & geography
02Audience segmentation

Beyond demographics.
Actual intent.

Combine bureau data, first-party signals and predictive models to build audiences that reflect real automotive intent. Not just who fits a demo profile.

Pre-staged in-market segments are available on demand for lease-end customers, CPO in-market, conquest in-market, conquest off-lease, and current in-market owners.

03The compound effect

Retention feeds conquest.
The two programs compound.

Conquest wins the customer. Retention journeys make the first sale worth more than one transaction. And every retained customer sharpens the look-alike model that finds the next one.

Conquest

Wins the customer

In-market audience, resolved to household, activated across every channel. Measured to a matched retail sale.

Retention

Makes the customer worth more

Service cadence, equity mining, declined-service win-back, lapsed reactivation, loyalty. 200+ pre-built workflows.

Every retained customer sharpens the look-alike model that finds the next one. So the more retention runs, the better conquest gets. That's the compounding loop, not two disconnected programs.

Ready when you are

See ClicMotion live.

Walk the platform end-to-end with our team. From acquisition and sales to service, retention, and repurchase. See how it all works together.